ACDelco to Discontinue Sponsorship of the No. 2 RCR Busch Series Chevrolet

ACDelco to Discontinue Sponsorship of the No. 2 RCR Busch Series Chevrolet
GRAND BLANC, Mich. (Oct. 19, 2006) – ACDelco, a brand of GM Service and Parts Operations (GMSPO), will not return as the primary sponsor of the Richard Childress Racing (RCR) No. 2 Chevrolet in the NASCAR Busch Series in 2007, GMSPO officials announced today.
“Our decision not to continue our involvement in the Busch Series is related to our desire to explore other consumer marketing initiatives, including other motorsports activities,” said Jim Moloney, general director, GMSPO Marketing. “We have experienced many successes along the way with the NASCAR Busch Series and share a history with our numerous drivers, Richard Childress, and RCR. We wish them every continued success.”
For over two decades, the ACDelco brand has been intrinsically associated with the Busch Series. As both an event and team sponsor, ACDelco has made significant contributions to the growth and success of NASCAR’s premier feeder series. During the past ten years, an impressive roster of drivers has competed in the ACDelco Chevrolet, including Steve Park, Dale Earnhardt Jr., Kevin Harvick, Johnny Sauter, Ron Hornaday and Clint Bowyer.
From 1997 through 2006, ACDelco drivers have earned an unrivalled three Busch Series championships, two Rookie-of-the-Year titles and 30 victories. In addition, ACDelco drivers have earned at least one Busch Series win in each of the last 10 years, including Bowyer’s victory at Dover International Speedway in September.
ACDelco is a global leader in automotive replacement parts and services, offering products for most vehicles. Headquartered in Grand Blanc, Mich., ACDelco markets automotive replacement parts worldwide under its brand name. For more information, please contact ACDelco at 1-800-ACDelco. ACDelco – the Official Parts Supplier of the Real Car Guys.